When sales associates aren’t tied to the cash register, they are free to deliver the personalised in-store shopping experiences that customers expect. And expectations are growing. Our 2019 shopper report shows that more than 84 per cent of shoppers look for a sales associate with mobile technology to help them, up from 53 per cent in 2018.
Customers who choose to shop in a store expect service that’s a cut above an online shopping experience. A sales associate with Mobile POS (mPOS) technology can stay close to the customer throughout their shopping journey to be an effective personal assistant and guide.
What is Mobile POS?
A mobile point of sale is a system in which POS software is installed on a handheld, mobile device, such as an iPad or Android tablet or smartphone. The device functions as a mobile cash register and terminal to process sales transactions. Equipped with wireless mobile point of sale devices, employees are able to checkout customers or access inventory information from anywhere within the store.
Business Benefits of Mobile Technology in Retail
Getting sales associates away from the cash register and in front of the customer is one of the many benefits of mobile technology in retail. Here are nine more compelling benefits to mPOS.
Give Your Store an Edge with Mobility
Mobile technology in retail is a game-changer for modern retailing because it enables retailers to deliver a memorable shopping experience that builds brand loyalty. mPOS improves sales conversations to boost sales, and during off-peak hours, associates can use their mobile devices to count inventory, improving productivity along with the quality of your inventory data.
Retailers that shift to meet rising customer expectations can sell more, earn more, and build personal relationships with an integrated omnichannel strategy that includes mobility.
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