As a family-owned business, Toyo Foods has been catering to the Mexican market for the past 32 years. Over time, it has familiarised the Mexican palate to Oriental foods, spices and sauces, along with commanding 40% of the market. As of now,
Toyo Foods is spread over 39 branches in the nation, and one of their main objectives is to have 70 branches in the next four years.
Their retail strategy is to open ‘super-stores’ wherein customers would have a choice of Oriental food and spices, while standardising retail operational procedures and brand presence. This reason made them opt for a robust enterprise retail management solution.