Reporte
Encuesta 2018 sobre el recorrido global de compra
¿Cómo se diferencia el recorrido moderno de compra en todo el mundo?
Reporte
Encuesta 2018 sobre el recorrido global de compra
¿Cómo se diferencia el recorrido moderno de compra en todo el mundo?
Desarrolle una estrategia de venta minorista centrada en el consumidor que impacte a la marca con conocimientos sobre temas que incluyen:
Omnicanalidad: más del 90% de los compradores combinan canales digitales y físicos en la ruta de compra.
Móvil: la mayoría de los consumidores usan smartphones cuando hacen compras en tiendas físicas (60.1%) y cuando exploran sitios de comercio electrónico (71.6%).
Accesibilidad: 96% de los compradores se van de las tiendas con las manos vacías porque no pudieron encontrar lo que necesitaban, o las filas eran demasiado largas.
El informe también incluye análisis y recomendaciones basadas en hallazgos y señala variaciones en los resultados basados en la geografía.
Testimonials
Here’s what our happy customers had to say about us:
Our staff have commented on how easy the iVend system was to learn and to operate – it has helped to alleviate the “human errors” that we have had experienced in the past. Good features in iVend are the ability to easily look at other store and main warehouse stock levels in real time, integrated eftpos has been great, gift voucher processing is easy and transparent and we have now just implemented Lay-By.
As an own brand retail organisation disruption in the sales process in our flagship stores was one of our biggest fears. We took a lot of time to analyse our needs and finding the right retail solutions for Oscar Jacobson. The decision to migrate to the sophisticated iVend omnichannel Solution together with our implementation partner Retail Store Scandinavia and the iVend team has proven to be a success. The upgrade has been done smoothly to the new system and in a short timeframe.
We implemented iVend Retail alongside SAP Business One to address a total lack of inventory information. As a result, we gained inventory visibility that allows us to educate customers on product quality, view sales every day at each store in real-time and track our best performing stores. Most importantly, we can open new stores with the right materials and staffing in record time.
