Global Path to Purchase Report

How the Modern Path to Purchase Differs Around the World


Global Path to Purchase Report

How the Modern Path to Purchase Differs Around the World

Build a consumer-centric retail strategy that hits the mark with insights on topics that include:

  • Omnichannel: More than 90% of shoppers combine digital and physical channels on the path to purchase.

  • Mobile: The majority of consumers use smartphones when shopping in brick-and-mortar stores (60.1%) and when browsing eCommerce sites (71.6%).

  • Accessibility: 96% of shoppers have left stores empty handed because they couldn’t find what they needed — or lines were too long.

The report also includes analysis and recommendations based on findings and points out variations in results based on geography.

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Here’s what our happy customers had to say about us:

Our staff have commented on how easy the iVend system was to learn and to operate – it has helped to alleviate the “human errors” that we have had experienced in the past. Good features in iVend are the ability to easily look at other store and main warehouse stock levels in real time, integrated eftpos has been great, gift voucher processing is easy and transparent and we have now just implemented Lay-By.

Fran Burke, Business Manager, Burke Marine

As an own brand retail organisation disruption in the sales process in our flagship stores was one of our biggest fears. We took a lot of time to analyse our needs and finding the right retail solutions for Oscar Jacobson. The decision to migrate to the sophisticated iVend omnichannel Solution together with our implementation partner Retail Store Scandinavia and the iVend team has proven to be a success. The upgrade has been done smoothly to the new system and in a short timeframe.

Eremasi Matanatabu, Chief Operating Officer, Oscar Jacobson

We implemented iVend Retail alongside SAP Business One to address a total lack of inventory information. As a result, we gained inventory visibility that allows us to educate customers on product quality, view sales every day at each store in real-time and track our best performing stores. Most importantly, we can open new stores with the right materials and staffing in record time.

David Miller, CEO & President, Goodwill Industries of San Joaquin Valley