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Five Retail Trends to Watch for in 2019

Retailers have been put through the ringer the last few years. 2017 saw hundreds of store closures for many big-box industry titans. 2018 ushered in the inevitable industry-wide adoption of omnichannel retail as business owners began to adapt to meet consumer preferences in order to…

Why You Should Be Offering Your Shoppers a Rewards Program

Retailers and hospitality businesses should be offering their customers a rewards program for two fundamental reasons: firstly, consumers want recognition from the businesses they buy from, and secondly, there is a richness of data that organisations can tap into if they offer such initiatives. Today’s…

How to Launch a Loyalty Program that Really Works

For a loyalty Program that really works, retailers and hospitality firms need to think cross-channel and think in an integrated manner. Clearly there are various other components to think about when creating a loyalty campaign that you want to help increase customer stickiness, but following…