iVend Retail Certifies Integration with Cayan Genius® Mini

New York, NY (November 5, 2018) – CitiXsys Americas, Inc. has successfully completed the testing and integration of Cayan’s Genius® Customer Engagement Platform® with the latest version of iVend Retail 6.5.5. This certification enables iVend Retail customers using its Mobile Point of Sale solution to…

Why You Should Be Offering Your Shoppers a Rewards Program

Retailers and hospitality businesses should be offering their customers a rewards program for two fundamental reasons: firstly, consumers want recognition from the businesses they buy from, and secondly, there is a richness of data that organisations can tap into if they offer such initiatives. Today’s…

How to Launch a Loyalty Program that Really Works

For a loyalty Program that really works, retailers and hospitality firms need to think cross-channel and think in an integrated manner. Clearly there are various other components to think about when creating a loyalty campaign that you want to help increase customer stickiness, but following…

eCommerce: The Pros and Cons of Online Selling

Brick-and-mortar retailers seem to have a love-hate relationship with eCommerce. Online sellers represent a new faction of competition for the neighborhood store or regional chain. On the other hand, adding an online channel gives retailers new opportunities to grow their businesses. If you’re undecided about…